Comments
Taking Mobile Mainstream
Newest First  |  Oldest First  |  Threaded View
Becca L
50%
50%
Becca L,
User Rank: Author
11/29/2014 | 2:32:33 PM
Re: Mobile Diversity
Great point. I wonder, do banks have a choice? At this point the internet of things is only getting a bigger, banks need to leverage the data for all sorts of offerings. We hear all the time that building out apps, platforms and creating systems that can take in these structured and usntructured data sets is no longer a nice-to-have, but a must have to stay competitive. 
Becca L
50%
50%
Becca L,
User Rank: Author
11/29/2014 | 2:27:35 PM
Education
Education is certainly an important component to adoption, when i talk about mobile payments with people out of the industry often the first thing they ask is if it's secure. If banks can be proactive, as Forrester suggests, and demonstrate how it works in a secure manner customers may be more open to the idea.

If mobile banking is take take off, I imagine it will be a viral adoption - as people see others using it easily, they will want to follow suit. Younger adopters will teach parents, etc. And when that happens banks that haven't worked towards development of a mobile payment option may loose out.

Becca L
50%
50%
Becca L,
User Rank: Author
11/29/2014 | 2:23:23 PM
"Not a race" - really?
Interesting findings. I was interested to read that is the conclusion of the report, that "mobile banking is not "a race between banks," " - it's often talked about how it IS a race for banks to develop the next best thing for their customers, preventing them from switching to a more tech savvy competitor. IMO larger and global banks certainly need to keep this on the mind. Perhaps it's the smaller regional banks with a less diverse customer base that can relax on this front?
Jonathan_Camhi
50%
50%
Jonathan_Camhi,
User Rank: Author
11/26/2014 | 12:04:29 PM
Mobile Diversity
If wearables take off, then mobile teams are really going to have a lot of devices and operating systems to account for. That will eb a headache. And probably will require changes to how banks are developing their mobile apps to be more responsive to all the changes going on with so many devices and operating systems.


Register for Bank Systems & Technology Newsletters
White Papers
Current Issue
Bank Systems & Technology
BS&T's 2014 Elite 8 executives are leading their banks to success, whether it involves leveraging the cloud, modernizing core systems, or transforming into digital enterprises.
Slideshows
Video
Bank Systems & Technology Radio
Archived Audio Interviews
Join Bank Systems & Technology Associate Editor Bryan Yurcan, and guests Karen Massey and Jerry Silva from IDC Financial Insights, for a conversation about the firm's 11th annual FinTech rankings.