How Banks Can Overcome the Challenge of Data Overload
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User Rank: Apprentice
7/11/2014 | 10:29:54 AM
Re: lobby data
Nathan, Any type of product interest data that can be collected through website searches and /or talking with representatives over the phone would be ideal.  There are technologies that allow the collection of website data through cookies, etc.  CRMs can be utilized for conversations via the phone.
User Rank: Author
7/10/2014 | 9:50:01 AM
Re: lobby data
In general, it would be nice if the data across the whole enterprise talked to eachother better, like when I am transferred even within the call center to another person and have to re-tell the new person everything I just told the last person.
Nathan Golia
Nathan Golia,
User Rank: Author
7/10/2014 | 7:56:25 AM
lobby data
What kind of data do you think would be useful for banks to collect before patrons enter the line? And how do you suggest they collect it? I feel like there's a little bit of this done already, but it's more ad-hoc than operationalized.

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