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Wholesale/Commercial
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As the new head of Wells Fargo's wholesale Internet services group, Secil Tabli Watson brings lessons learned from her former position as head of the bank's consumer digital channels to Wells' commercial and corporate digital channels, where she will continue to focus on improving the customer experience.
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Banks' sources of revenue have changed, and they have to shift from an environment dominated by products, transactions, departments and short-term profit, to one driven by customers, customer experience, enterprise-level information, and delivering value-added information through integrated channels.
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