Forrester Consulting Report: Empowered Customers Drive Collaborative Business Evolution


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Source: IBM
Date: January 2013
Type: White Paper
Rating: (1)

Overview: IBM recently commissioned Forrester Consulting to evaluate how businesses are changing in the face of today’s business environment. Read this report to learn the four key findings driving business decisions today including the customer experience, touchpoints, lack of internal collaboration and non-technology hurdles to business transformation.

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