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Account Opening: Optimize the customer experience while reducing costs


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Source: IBM
Date: September 2007
Type: White Paper
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Overview: Streamline the account opening process by delivering a seamless interface and enhanced collaboration capabilities to improve the customer experience Increase operational efficiency and responsiveness by sharing a common account opening process across lines of business and channels Enhance the customer experience with improved information access and streamlined processes Lower risk and threat of fraud with the “single version of the truth” enabled by master customer information Improve the effectiveness of crosssell and up-sell efforts by enabling a 360º view of the customer

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