Bank Improves Crisis Management Communications with Help from BlackBerry
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Overview: With a staff of more than 60,000 people dispersed across the United States, U.S. Bank needed a robust and intuitive program that would allow it to send crucial information in the event of an emergency.
The bank turned to BlackBerry? Alliance member Tenet Computer Group Inc. (Tenet) to roll out a customized version of its PINpoint application.
The app automatically collects up-to-date information from authoritative sources, pulls contact information and documents from a number of servers, and pushes the info to the emergency response team and employees in near-real time.
The emergency response team can also easily push the bank's crisis management handbook to employees, where it is stored in the cache memory in the event that the systems go down.
With up-to-date information, reliable access, and the ability to push specific information to different distribution lists, employees are much safer in the event of an unforeseen crisis.