Source: TANDBERG

Date: August 2005

Type: White Paper

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Overview: This special report describes the strategic value of realtime visual communication for the bank. Through our research, we have identified several banks that have successfully improved their competitive position by integrating visual communication into key customer facing business processes. We describe how banks are using video calls and meetings to achieve their business objectives. Specific benefits include achieving operational efficiencies, reducing costs, improving customer service, and increasing revenue per store or branch. Bank executives have more options than ever before to achieve a competitive advantage. Introduction The purpose of this special report is to illustrate how retail banks can leverage technology to achieve greater business flexibility and higher-value, differentiated customer service. In this context, the special report describes how banks have leveraged video communication, supported by a high bandwidth IP communication network, to accomplish these strategic business goals. We show how several early adopters of video technology have repositioned their institutions to expand real-time availability of high-value services and, simultaneously, improve operating efficiencies. More innovative programs are on their drawing boards.

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