Banks Are Boring on Social MediaMarch 18, 2014A report from Carlisle & Gallagher Consulting Group polled consumers on their experience with financial institutions on social media.
The Power Of Social PaymentsFebruary 11, 2014RBC became the first North American bank to roll out a P2P service using Facebook Messenger, as the trend of social media payments looks to be ready for take-off.
Banks Can’t Afford to Be Afraid of Social MediaApril 26, 2012Banks ignore social media at their own risk. But effectively taking advantage of the ever-growing channel requires more than just setting up a placeholder presence — it requires true engagement and authenticity.
Social Media Expertise Is A JokeMay 19, 2011Everyone's talking social media, but no one has all the answers. Want to reap the benefits of increased customer sentiment, transparency, trust and recommendations that social media offers? Don't worry about the ROI. Dive in and give it a try.
Banks Mining Social Networks with Analytics ToolsMay 05, 2011With the help of social media analytics tools, savvy banks including Citi, SunTrust, ING Direct and First Tennessee are listening to and gleaning useful insight from social media conversations.
The Sell Side of CIFApril 19, 2011When the bank marketing division hugs the bank IT division, then I'll believe the engagement is more than just sweet nothings.