Topics: Marks

U.S. Bancorp Leverages Digital Watermarks to Engage Customers With Interactive DocumentsJune 07, 2012U.S. Bancorp leverages digital watermarks to turn printed materials into interactive, multimedia documents, providing the bank with a new way to engage customers.
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Debate Swirls Around Banks' Social Media EffortsNovember 12, 2010Are banks' social media network initiatives succeeding or a waste of time? Observers disagree.
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Mobile Banking, Social Media Shaping Channel Strategies at First TennesseeOctober 04, 2010Paying too little attention to mobile banking and social media could cost banks customers, the bank's chief marketing officer suggests.
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BPM's Strategic Benefits Offer Greater Agility EnterprisewideMay 26, 2008Banks are taking business process management beyond simple workflow automation to actually measure and optimize processes ranging from online account opening to compliance.
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Big DealsAugust 02, 2005
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Wealth Management May 06, 2004Affluent investors typically overlook banks as a source for personal financial advice.
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Defining a New Model of Branch BankingSeptember 16, 2003The branch has become the focal point of retail banking, after a period where alternative channels such as call centers and Web banking had been the centers of attention.
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