Creating A Customized Banking Experience With Big DataApril 12, 2013Customers have different expectations of their bank, and are willing to pay for different services. Big data opens the door for banks to group their customers according to their banking preferences, which can make customers more satisfied and more profitable.
Demographic TrendsJanuary 31, 2006How are bank customers changing, and what must financial institutions do to meet these evolving requirements? Establishing flexible infrastructures and adapting systems to provide appropriate customer support and product development are critical steps.
800January 07, 2005The techniques of field research pay dividends at the bank branch.