5 Predictions About the Future of Digital Wallets
Race to the Top
Banks should think twice before going down the path of launching their own branded independent wallets. For some, it might make sense, but many others will likely be better off focusing on making their payment credentials available and top of wallet in the wallets already out in the market, as well as enhancing and extending their mobile banking platforms with value-added services, including payments.
— Zilvinas Bareisis, Senior Analyst with Celent Banking Group and author of a recent study called "Digital Wallets: Crossing the Chasm between Online and Offline."