It's been a whirlwind two days, but FinovateFall 2012 has come and gone. Nearly 70 companies presented new products at the event, which showcases some of the best new innovations in financial and banking technology from a mixture of leading, established companies and brand-new start-ups. While all of the presenters showed off some interesting technology, Bank Systems & Technology selected five of the most relevant and noteworthy to the financial services industry.
1. MasterCard & Linkable Technologies
MasterCard announced a new partnership this week with Linkable Networks, a card offers-and-rewards company, and the two gave a sneak peek of what the partnership will entail during Finovate. Linkable Networks enables MasterCard cardholders at the individual product, or SKU, level. After registering and downloading offers, the offers will then be linked to cardholders' MasterCard accounts, and they can redeem them by paying with their cards. Customers will be able to download offers with their mobile phones as well, by scanning a QR code or entering the coupon number manually.
