Here's what we want, Apple
We're coming down to the wire. All signs point to a Sept. 9 launch for Apple's next-generation iPhone, better known by its unofficial moniker, iPhone 6. That's less than two weeks from now, meaning the endless series of iPhone speculation stories (yes, like this one) will soon get a stake through the heart. However, they won't die a vampire's death. Rather, they will rise again this fall, when rumors of the iPhone 7 begin to leak out from Apple's vast supply chain in Asia.
One interesting thing about iPhone rumors is that they invariably focus on hardware specs -- screen size, processor, camera, storage capacity, and so on. It's much easier for Apple to silence chatter on new software, particularly when developed in-house, than it is to keep far-flung suppliers from spilling hardware factoids to eager journalists and analysts.
As a result, we tend to hear far more gossip about Apple's prerelease hardware than its software. A good example of this came at Apple's Worldwide Developers Conference (WWDC) in June, when senior vice president of software engineering Craig Federighi introduced Swift, a new programming language for creating iOS and Mac OS X apps. Swift took the keynote audience and blogosphere by surprise, as rumors leading up to the event hadn't mentioned it as one of Apple's likely WWDC announcements.
Jeff Bertolucci is a technology journalist in Los Angeles who writes mostly for Kiplinger's Personal Finance, The Saturday Evening Post, and InformationWeek. View Full Bio