"Many banks are invested in customers, but few are engaged," said Donald Morrison, SVP, Head - Banking & Capital Markets, MphasiS. Just knowing a lot about a customer isn't enough today, he added, but using that information to build a lasting relationship is paramount.
Katherine Burger is Editorial Director of Bank Systems & Technology and Insurance & Technology, members of UBM TechWeb's InformationWeek Financial Services. She assumed leadership of Bank Systems & Technology in 2003 and of Insurance & Technology in 1991. In addition to ... View Full Bio