Mobile banking and payment provider ClairMail, Inc. announced today the addition of Carl Tsukahara as VP and Chief Marketing Officer.
Tsukahara was previously owner and principal at Marketing Arts, a strategic marketing consulting company that advises clients in areas such as cloud computing, virtualization, SaaS business applications and security. He also held management positions at Oracle, HP and Vitria Technology.
"Successful financial institutions are constantly innovating in order to take advantage of new opportunities, and this is true for the mobile channel as well," said Pete Daffern, CEO of ClairMail. "Carl's extensive experience will lead ClairMail to continued market dominance, and ensure that financial institutions understand the powerful value proposition that ClairMail offers."
Tsukahara says the mobile banking and payment market is primed for growth.