October 17, 2007
Verizon Wireless (Basking Ridge, N.J.) entered a partnership with mobile banking services enabler Firethorn (Atlanta) in which Verizon Wireless customers will be able to bank on their cell phones more conveniently. The Firethorn model provides a unique opportunity for financial institutions assessing their mobile strategies. With Verizon Wireless' mobile banking offering, powered by Firethorn, customers will be able to access and manage their financial relationships in real-time. In addition, Verizon Wireless and Firethorn will team with bank partners to conduct marketing and consumer education programs aimed at aiding and encouraging adoption of m-banking.