3 Keys to Improving Data Quality

Banks are investing heavily to analyze all the data they collect on their customers, but the best results from big data initiatives requires ensuring accurate data.
June 21, 2013

Improving Data Collection Across Channels

With banks collecting information across so many customer service channels there are a lot of opportunities for error. Individual employees or customers could enter incorrect information, different data can be collected from different channels, new accounts can be mistakenly created for existing customers and so on. Putting verification software in place can help standardize data before it goes into the database, the paper recommends. And banks should create processes to make sure that the most important information is automatically verified across channels. Banks should also invest in improved search capabilities to help employees find the right records to help customers quickly and efficiently.

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