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Blog | Customer Insight/Business

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IT, Marketing Have Tense Relationship: Deal With It
April 17, 2012 @ 09:07 AM | By Larry Tieman, InformationWeek

Tension between IT and the marketing department is inevitable. CIOs must lead, not make excuses, in order to help the business deliver innovative products and services.

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Of Supercomputers and Big Data
March 06, 2012 @ 10:54 AM | By Bryan Yurcan

Citi's partnership with IBM's Watson is the next frontier in the realm of big data.

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How Satisfied Are Consumers With Their Banks?
January 25, 2012 @ 11:31 AM | By Bryan Yurcan

A survey commissioned by TD Bank finds that most bank customers are satisfied, and that avoiding fees is the key to satisfaction.

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It's Time for Banks and Financial Services Institutions to Rethink the Data Warehouse
January 18, 2012 @ 12:00 PM | By Venkat Krishnamurthy, Oracle Financial Services

The new reality of data management requires financial institutions to undertake a shift from passive data warehouses to integrated analytical platforms.

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Bank Transfer Day is Here
November 05, 2011 @ 09:00 AM | By Bryan Yurcan

While the much-publicized event has garnered a lot of press, will it lead to a mass exodus from big banks to credit unions?

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What do Wikileaks, PayPal and Charles Barkley Have in Common?
July 15, 2011 @ 12:01 PM | By Matt Gunn

When it comes to making ads, fake ads and promotional videos, it seems everyone but the banks has a sense of humor.

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Man Arrested for Depositing Chase-Issued Check at Local Chase Branch
July 08, 2011 @ 13:18 PM | By Matt Gunn

Chase demonstrates how not to win customer loyalty in an epic failure of customer service.

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"Bio-Decisions" or Analytics?
July 05, 2011 @ 11:09 AM | By Art Gillis

"Bio-Decisions" or analytics -- which lending method will bankers use in the new normal?

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Use Analytics to Peer into the Future
June 30, 2011 @ 10:27 AM | By Nigel Smith and John McHugh, Accenture

Predictive analytics can produce massive amounts of insight -- leading to greater demand for more and quicker decisions. Are banks ready for that challenge?

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Customer Experience Should be Simple
June 22, 2011 @ 13:54 PM | By Matt Gunn

Execs across different industries stressed simplicity, consistency and respect at Forrester's customer experience conference.

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The Limits of Social Media Analytics and the Need for Human Analysis
May 05, 2011 @ 11:07 AM | By Penny Crosman

There's significant value in having people -- not just software -- monitor social media comments.

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The Sell Side of CIF
April 19, 2011 @ 15:01 PM | By Art Gillis

When the bank marketing division hugs the bank IT division, then I'll believe the engagement is more than just sweet nothings.

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U.S. Banking Industry Trends and IT Impacts
March 23, 2011 @ 10:20 AM | By Matthew Josefowicz and Madhavi (Madi) Mantha, Novarica

In the current business environment, banks will take steps to improve their profitability and competitive capabilities, including product enhancement and redesign, cost restructuring, relationship focus, precision pricing, select customer acquisition, and mergers and acquisitions, according to consultancy Novantas.

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The Price of Alienating Customers Through Excessive Fees
March 09, 2011 @ 10:11 AM | By Scott Andrick, Pegasystems

The cost of ridiculous fees that anger customers can’t possibly be worth it. Banks would be better off increasing their share of wallet rather than aggressively raising fees.

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Five Steps to Effective Idea and Product Testing
February 28, 2011 @ 11:53 AM | By Patrick O'Reilly, Applied Predictive Technologies

Some ideas should be truly tested for soundness, not just piloted and deployed.

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Oracle's Mark Hurd Discusses the Shifting Global Market, Integration and Security
February 09, 2011 @ 11:46 AM | By Matt Gunn

Hurd's Oracle Financial Services Forum keynote highlights the changing shape of technology.

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What Does a Verizon iPhone Mean for Banks?
January 11, 2011 @ 11:50 AM | By Matt Gunn

Ultimately, wider carrier availability of Apple's iPhone could drive mobile and online banking.

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What Does Going Global Mean to U.S.-Based Bank Tech People?
January 11, 2011 @ 11:43 AM | By Art Gillis

Going global is not just a buzz word - start studying.

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Philippines Takes the Lead in Overseas Call Center Jobs
January 10, 2011 @ 11:40 AM | By Matt Gunn

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Three Ways to Play Smarter with Mobile and Social Networking
December 16, 2010 @ 12:24 PM | By Matt Gunn

Generally speaking, people aren't that aware of the risks involved with mobile commerce, banking and social networking.

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